Ulises Psihas
Co-Founder & Managing Partner
BUSINESS BUILDER, GROWTH STRATEGIST AND TRUSTED LEADER.
Successful business builder with demonstrated track record in leading companies and turning operational complexity into strategic advantage, representing unparalleled strengths to develop Troy Partner’s opportunities.
Leveraging 20+ years of senior executive experience, and participation in countless business and projects, has built trusted relationships with business leaders, banks, regulators and entrepreneurs. Ulises’ decades of relationships give Troy proprietary access to opportunities that institutional funds rarely reach.
Demonstrated success in scaling businesses, including:
TURNED AROUND BANCO AZTECA’S LENDING BUSINESS: REBUILT THE PROPRIETARY CREDIT AND
COLLECTIONS MODELS
80% growth in loan origination, improving performing loan ratios by 100 bps, and reducing delinquency by 65%.
LED 35,000-EMPLOYEE RETAIL WORKFORCE, WITH OVERSIGHT OF NATIONWIDE BRANCH NETWORK
Ensured uninterrupted and secure operations during the COVID-19 pandemic, while continuing to grow footprint.
TRANSFORMED BANCO AZTECA INTO THE #1 RETAIL FX INSTITUTION IN MEXICO
Increased transaction volume by 500% and profit by 400%.
LED GRUPO ELEKTRA REMITTANCES BUSINESS TO BECOME THE #1 REMITTANCE PAYER IN LATIN AMERICA AND AMONG THE LARGEST GLOBALLY
Increased market share from 13% to 50%, multiplying remittance volume by 10x, and scaling profits by 5x.
DESIGNED & LAUNCHED FOUR MOBILE PAYMENTS AND DIGITAL WALLET APPLICATIONS IN MEXICO & U.S.
Successfully onboarding over 5 million customers with full functionality across cash-in/out, payments, transfers, and crypto and FX exchange channels.
Education
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B.A. in Finance and Business Administration, Panamericana University, Mexico.
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Executive MBA, IPADE, Mexico.
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Entrepreneurship and Innovation, London School of Economics (LSE), London, UK.
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M&A Course, Kellogg, Northwestern University, Chicago, USA.
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Master in Football Business, Johan Cruyff Institute, Mexico.
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Self Management Leadership Program, Oxford Leadership Institute, Mexico.
Troy Partners
Co-founder and CEO. Since 2025
Grupo Elektra, Banco Azteca (Grupo Salinas)
CEO Payments. 2022 – 2025
• Remittances, FX business, Digital Assets (Cryptocurrencies), Payment Systems – Digital Payments, On-site Payments, Branches’ Teller Operation, Branches Automation-.
COO and EVP Savings and Payments. 2020 – 2022
• Deposits, Remittances, FX business, Digital Payments
• Branch Network Operation. More than 2,000 branches and 35,000 team members.
EVP and Back Office Operations. 2018 – 2020
EVP and Deputy CEO. 2016 – 2018
EVP and General Manager, Retail Banking. 2014 – 2016
EVP Financial Services and Retail Payments. 2012 – 2014
EVP Remittances and Payments. 2008 – 2012.
VP Remittances and Commercial Services. 2004 – 2008
Manger, Remittances. 1999 – 2004
Asoc. Mexicana de Intermediarios Bursátiles (AMIB, BMV)
Analyst, Money, Stock and Derivates Markets. 1999
CYMA, Credit Union.
Account Manager. 1998
Universidad Panamericana
Public Relations Manager. 1997-1998
Family Business
Collections. 1991-1998